Careers · Product growth

Growth Marketing Manager.

Own user acquisition and growth across our product portfolio. Plan the strategy, launch campaigns, manage paid and organic channels, measure the funnel and improve conversion. A hands-on role for someone who can take the work from idea to execution independently.

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Help good products find their users.

Our AI Lab has developed products for very different audiences, from business operations to industry intelligence and personal connection. We are looking for an experienced marketer who can understand those differences and build a practical route to users for each product.

This is an individual-contributor role with end-to-end ownership. You should be as comfortable setting the plan as writing the copy, launching the campaign, checking the tracking and improving the result.

What you will do

Own the growth plan for multiple products, including SyncFlow, Infra App, StillDew and Almost. Understand each audience and choose the channels most likely to bring relevant users.
Plan, launch and optimise Google Ads and Meta Ads campaigns, including targeting, creative briefs, copy, budgets, experiments and reporting.
Build organic acquisition through SEO, content, social media and useful participation in relevant communities, including Reddit. Respect platform rules and avoid spam or misleading promotion.
Manage the acquisition journey from the first click to signup, activation and return use. Improve landing pages, messaging and conversion with the product team.
Set up and maintain practical measurement using GA4, Google Tag Manager, Search Console, campaign tracking and product or CRM data.
Use email and lifecycle communication to help new users get value from the product and give them reasons to return.
Run structured experiments, compare results and reallocate effort or spend based on what the data shows.
Take campaigns from idea to execution hands-on. Coordinate design or engineering input when needed, while remaining accountable for delivery.

What you will bring

At least 5 years of relevant digital or growth marketing experience, with hands-on responsibility for acquiring users or customers.
Strong practical knowledge of Google Ads and Meta Ads, including campaign setup, optimisation, conversion tracking and budget management.
A working command of SEO, content marketing, social media, email marketing, landing-page optimisation and online communities such as Reddit.
Ability to connect acquisition metrics with business outcomes: conversion, cost per acquisition, activation, retention and return on ad spend where relevant.
Confidence working with GA4, Google Tag Manager, Search Console and reporting tools. Able to spot unreliable tracking before drawing conclusions.
Clear copywriting, audience research and creative judgement. Able to adapt the message for different products rather than reuse the same campaign everywhere.
Independent planning, prioritisation and execution. Comfortable managing several products without needing a large agency or a team of specialists to do the core work.
Comfort using AI tools to assist research and production, with human judgement over accuracy, originality and campaign quality.
Available for a full-time, work-from-office role in Kolkata.

Show us the work behind the numbers.

Include two or three examples of campaigns or growth projects. Tell us the audience, your own contribution, the channels you used, the budget where you can share it and the results. Anonymised examples are welcome; do not share confidential client data.